{"product_id":"showa-modern-1920s-30s-japanese-advertising-design","title":"Showa Modern: 1920s–30s Japanese Advertising Design","description":"\u003cdiv class=\"product-detail-description-text\" itemprop=\"description\"\u003e\n\n\u003cdiv class=\"product-detail-description-text\" itemprop=\"description\"\u003e\n\n\u003cmeta charset=\"utf-8\"\u003e\n\n\u003cdiv class=\"product-detail-description-text\" itemprop=\"description\"\u003e\n\n\u003cmeta charset=\"utf-8\"\u003e\n\n\u003cdiv class=\"product-detail-description-text\" itemprop=\"description\"\u003eIn Japan, during the 1920s and 1930s, a new urban lifestyle flourished: cafes, bars, and boutiques selling Western-inspired food and fashion filled city streets, and people embraced new ways of living. Tokyo was rebuilt after the great earthquake of 1923, while further south, Osaka experienced a period of unprecedented prosperity. Amidst these turbulent times, advertisers rushed to find new promotional strategies to attract consumers, which fueled the rise of commercial art to communicate and evoke new information and images. Even today, the advertisements in this book retain the same vitality and charm as they did in those years, a testament to the effort of their designers.\u003c\/div\u003e\n\n\u003cdiv class=\"product-detail-description-text\" itemprop=\"description\"\u003e   \u003c\/div\u003e\n\n\u003cdiv class=\"product-detail-description-text\" itemprop=\"description\"\u003e\n\n\u003cmeta charset=\"utf-8\"\u003e \u003cspan\u003e264 pages \u003c\/span\u003e\n\n\u003c\/div\u003e\n\n\u003cdiv class=\"product-detail-description-text\" itemprop=\"description\"\u003e\u003cspan\u003e11 x 15 cm \u003c\/span\u003e\u003c\/div\u003e\n\n\u003cdiv class=\"product-detail-description-text\" itemprop=\"description\"\u003e\u003cspan\u003eJapanese\/English\u003c\/span\u003e\u003c\/div\u003e\n\n\u003cdiv class=\"row product-detail-custom-fields-container\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\n\n\u003c\/div\u003e\n\n\u003cdiv class=\"row product-detail-custom-fields-container\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\n\n\u003c\/div\u003e\n\n\n\u003c\/div\u003e","brand":"Seigensha","offers":[{"title":"Default Title","offer_id":57776232300892,"sku":null,"price":14.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0030\/4432\/files\/250916.showaadvert.9784861529931.jpg_500x693_b56f2de5-ee10-42a9-8e25-79a6b8218b5a.jpg?v=1780324592","url":"https:\/\/www.chandal.tv\/en-fr\/products\/showa-modern-1920s-30s-japanese-advertising-design","provider":"Chandal","version":"1.0","type":"link"}